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MEET THE ARCHITECTS OF NEXT
Our team’s expertise comes from research backgrounds, communications, academia and elite sport.
We bring a diversity of perspectives and skills which drives greater innovation, effectiveness and inclusivity.
Katie is a digital brand communications expert, with experience working both in and for global and UK organisations. She began her career within Vauxhall’s marketing communications team, and has subsequently worked as a digital brand communications consultant across sectors as diverse as consumer technology and professional services. She has co-ordinated global multi-market programmes around digital creative, influencer identification, social activation, and community management.
Performance and Analytics Group Lead
Anne-Catherine is a passionate world traveller and employee number one at OneFifty. Her work goes well beyond reports and measurement frameworks, delivering insights on how audiences behave on social. Before joining OneFifty, she completed her Master of International Business in China and worked for a large UK-based Telco in consumer and brand research. Her occasional use of a German, French, and even Spanish word in an otherwise, perfectly correct English sentence, best describe her cosmopolitan character.
Creative and Production Studio Group Lead
Having worked both agency and client side over the past 11 years, Sarah has a particular strength in leading and advising clients, as well as devising content-led social programmes to drive meaningful engagement.
After studying French and Communications at Nottingham University, she started her career as a social media consultant for tech companies, before moving to London to become Just-Eat’s social media manager, setting the tone of voice the brand is now so recognised for.
More recently, she was the sales and marketing manager at Lorega – supporting commercial relationships between the insurance company and insurance brokers by communicating the breadth of its products and services.
Alex was one of the early UK pioneers of brand social media adoption. He has built awarded social media, service, communications, and digital marketing teams for consultancies, agencies and within major brands. His work at O2, as the ﬁrst head of Social Media demonstrated that it was possible and desirable for major organisations to utilise social media at scale across customer services, sales, retention, brand and communications activity, blazing a trail for other brands to invest and adopt. He brings together analytical data and creative strategies.
Consulting Group Lead
Having graduated with a degree in Philosophy, Lucy began her career at sister company, Rogue Ponies. She now double-hats it, continuing her work at Rogue Ponies and as a consultant for OneFifty.
Lucy has a keen interest in the role social influencers play in driving brand awareness, and ultimately supporting commercial outcomes. Her focus at OneFifty reflects this; analysing who’s influential in a given social space, offering industry insights and maintaining existing (and developing new) influencer/brand relationships. She’s all about making content work harder and better.
Both outside and inside the office Lucy is well known for her love of Diet Coke and her non-ironic fondness for 00’s pop music – specifically (but not limited to) Robbie Williams.
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