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Instagram Algorithm 2024: What brands need to know about Instagram's Discover Algorithm update
What brands need to know about Instagram's Discovery Algorithm update (spoiler: not much)
May 7, 20241 min read


Get ready for creators sliding into your DMs with Instagram Broadcast Channels.
Meta has just launched Instagram Broadcast Channels in the UK as a tool for creators to share candid moments with their fans.
Oct 3, 20232 min read


Instagram Collab & Partnership Ads - a game-changer for collaborative advertising
Meta's "Partnership Ads" allow greater collaboration between creators and brands, for more effective online advertising.
Sep 26, 20234 min read


Stop, Collaborate and Listen - Instagram Collab feature's a brand new Invention
The world of Instagram continues to grow with yet another feature. Introducing ‘Collab’, short for… You get the drift.
Aug 9, 20212 min read


Do we control the algorithm or does it control us?
Instagram’s algorithm: why do I see what I see on Instagram? Algorithms have become as much a part of our lives as our daily Gin O’Clock...
Dec 8, 20203 min read


What are algorithms?
What are algorithms? Algorithms. If it weren’t for COVID, they’d be claiming “most disliked” awards in the end of year round-ups....
Dec 7, 20203 min read


Instagram in 2019: Did it change, or did we?
Another year and there are even more changes in how we’re using Instagram. The app remains, at its core, about image sharing but with...
Jan 30, 20205 min read

Instagram Isn’t (Just) A Narcissistic Place
With Instagram holding the title of the “worst social media network for mental health and wellbeing”, our own Architect of Next Olivia...
Sep 13, 20192 min read

Instagram Trends 2019: An Update
Earlier this year, we developed research around Instagram Trends for 2019, which we’ve since been presenting across our client roster and...
Apr 8, 20196 min read


Vegan trend: from recipes to photos, the content that drives social media
Veganism is the fastest growing lifestyle trend, with over 360% growth over the past decade. I (Olivia) have decided to try Veganuary and...
Jan 20, 20173 min read


Architects of Next: Natalie Glaze/OneFifty
Meet Natalie Glaze - influencer, blogger, content creator and owner of brands Stay Wild Swim & ByGlaze.
Nov 21, 20162 min read


UK rules and law on (paid for) blog or blog content marketing
Content marketing – it’s an awful term. Thankfully this post isn’t a diatribe on that, but a digest of the current rules and recent...
Apr 12, 20163 min read


Influencer marketing – why the term is being misused. A lot.
Influencer marketing. Influencer relations. Social influencers. Influencers (minus any modifiers). These words are used increasingly...
Mar 22, 20163 min read


What does Instagram’s new algorithm mean for you?
Instagram announced this week their intention to change the newsfeed from chronological to algorithmic: essentially from what the last...
Mar 18, 20165 min read
OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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