
- Apr 6, 2021
- 1 min
CEO social media best practice examples
Our new research on FTSE 100 C-suite / CEO use of social media showed some notable strong performers, with key areas driving success:...

- Dec 8, 2020
- 3 min
Do we control the algorithm or does it control us?
Instagram’s algorithm: why do I see what I see on Instagram? Algorithms have become as much a part of our lives as our daily Gin O’Clock...

- Dec 7, 2020
- 3 min
What are algorithms?
What are algorithms? Algorithms. If it weren’t for COVID, they’d be claiming “most disliked” awards in the end of year round-ups....

- Nov 24, 2020
- 2 min
B2B Technology – what’s changed in 2020?
What a difference a year makes. And when that year’s 2020, the difference is even greater… How has this affected B2B technology topics?...

- Jun 12, 2020
- 2 min
What the latest PlayStation launch says about purchase intent
The PS5 has just been announced. Anne-Catherine is going to tell you why you should care. It’s been a little while since you heard from...

- Mar 27, 2020
- 2 min
Bored at home and looking for a lockdown hobby? TikTok might just have the answer…
Alice is here for you, as is TikTok. It’s a tough time right now. You don’t need us to tell you that. And with the constant streams of...

- Mar 9, 2020
- 3 min
Shut the front door, data is great
As a Senior Consultant at OneFifty, Anne-Catherine looks at patterns of data and decision frameworks every day. So, when it comes to...

- Feb 11, 2020
- 2 min
Would you like a sports analogy with that?
Here at OneFifty, we (I say we, but I mean Alex Pearmain), love a sports analogy/metaphor. Big client meeting? That’s my Game 7 in the...

- Dec 16, 2019
- 1 min
Fact over fiction: digital campaigning in a post Cambridge Analytica world
Our co-founder, Alex, recently wrote a blog for the brilliant people over at comms consultancy, Fourteen Forty, about the impact of...

- Jul 1, 2019
- 3 min
Data: Lost in translation
We all too often believe in data’s power of indisputable “truth”, however we fail to ask key questions of the data analysis, which leads...

- Jun 28, 2018
- 1 min
Which England World Cup songs are most popular?
Football’s coming home… World Cup fever is gripping the nation once again. With England beating Panama this weekend 6-1 England fans...

- Jan 22, 2018
- 2 min
Quantify your business and busy-ness: Todoist in practice
One of our core beliefs is we should share how we do things. Our aim is to influence how things are done for the better, to create what...

- Jul 23, 2017
- 2 min
A year living social trends: Outdoor Cinema – letting the data decide
When Alex and Katie offered the OneFifty team the opportunity to “live the trend”, by going to an outdoor cinema this month, we were all...

- Apr 28, 2017
- 2 min
A year of living social trends: Eating the April health reset foods
This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...

- Apr 18, 2017
- 4 min
A YEAR OF LIVING SOCIAL TRENDS: WHAT AND WHO DRIVES THE EASTER HEALTH RESET CONVERSATION
In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...

- Apr 13, 2017
- 4 min
A year of living social trends. Health reset: the foods we’re chomping
As part of our year living social trends, this month we are living the health reset. Food is the key element of this April/Easter, so...

- Apr 2, 2017
- 1 min
The 2016 Boat Race on social
Ahead of today’s Cancer Research Boat Races, we’ve got a whistle-stop tour of how the race, reactions and chatter panned out on social...

- Apr 1, 2017
- 2 min
A year of living social trends: April, health reset
We believe in the power of social data to reveal people’s behaviours, and well, in our own research. So, we’re putting our money where...

- Mar 31, 2017
- 4 min
An interview with Hannah Lanfear, brand ambassador for Jensen’s Gin
Whatever way you look at it, gin is on the rise. Not just in bars or supermarkets, but also online. Continuing our trend identification...

- Mar 3, 2017
- 3 min
A year of social trends: March is “Ginnaissance”
Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...