BLOG & NEWS

Our new research on FTSE 100 C-suite / CEO use of social media showed some notable strong performers, with key areas driving success:...

Instagram’s algorithm: why do I see what I see on Instagram? Algorithms have become as much a part of our lives as our daily Gin O’Clock...

What are algorithms? Algorithms. If it weren’t for COVID, they’d be claiming “most disliked” awards in the end of year round-ups....

What a difference a year makes. And when that year’s 2020, the difference is even greater… How has this affected B2B technology topics?...

The PS5 has just been announced. Anne-Catherine is going to tell you why you should care. It’s been a little while since you heard from...

Alice is here for you, as is TikTok. It’s a tough time right now. You don’t need us to tell you that. And with the constant streams of...

As a Senior Consultant at OneFifty, Anne-Catherine looks at patterns of data and decision frameworks every day. So, when it comes to...

Here at OneFifty, we (I say we, but I mean Alex Pearmain), love a sports analogy/metaphor. Big client meeting? That’s my Game 7 in the...

Our co-founder, Alex, recently wrote a blog for the brilliant people over at comms consultancy, Fourteen Forty, about the impact of...

We all too often believe in data’s power of indisputable “truth”, however we fail to ask key questions of the data analysis, which leads...

Football’s coming home… World Cup fever is gripping the nation once again. With England beating Panama this weekend 6-1 England fans...

One of our core beliefs is we should share how we do things. Our aim is to influence how things are done for the better, to create what...

When Alex and Katie offered the OneFifty team the opportunity to “live the trend”, by going to an outdoor cinema this month, we were all...

This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...

In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...

As part of our year living social trends, this month we are living the health reset. Food is the key element of this April/Easter, so...

Ahead of today’s Cancer Research Boat Races, we’ve got a whistle-stop tour of how the race, reactions and chatter panned out on social...

We believe in the power of social data to reveal people’s  behaviours, and well, in our own research. So, we’re putting our money where...

Whatever way you look at it, gin is on the rise. Not just in bars or supermarkets, but also online. Continuing our trend identification...

Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...