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Dec 11, 20243 min read
Removal of LinkedIn’s My Company tab, Employee Advocacy tab, and curator admin role
Getting the attention of your employees can be hard to come by, but their engagement(s) on LinkedIn is a huge factor in brand success.
Nov 18, 20242 min read
Bluesky for brands: is it the new Twitter?
If you’re wondering what it is, whether you should be involved, or whether your brand should join Bluesky, here’s an overview.
Sep 24, 20242 min read
The latest from our new research: LinkedIn posting is up 312% by execs, and CEOs are winning for executive comms.
The latest from our new research: Posting is up 312% by execs, and CEOs are winning.
May 29, 20245 min read
Rom.com - Read our research into relationships in the digital age
In a post-pandemic era where the pub is struggling to regain its appeal from the hug of home, how are relationships playing out online?
May 9, 20244 min read
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
What can travel brands learn about Pinterest’s recent Summer 2024 Travel report?
Feb 15, 20243 min read
What you can learn about working at OneFifty, from the daily lives of those doing it already...
What you can learn about working at OneFifty, from the daily lives of those doing it already...
Sep 26, 20234 min read
Instagram Collab & Partnership Ads - a game-changer for collaborative advertising
Meta's "Partnership Ads" allow greater collaboration between creators and brands, for more effective online advertising.
Sep 25, 20233 min read
What are WhatsApp Channels, and why should your business use them?
WhatsApp Channels are essentially a one-way broadcast tool for organisations.
Apr 6, 20232 min read
Influencer disclosure UK 2023 - ASA / CMA guidelines
Influencer marketing has grown notably in recent years. With it has come demands, loud and quiet, for enhanced regulation. Recently the...
Apr 3, 20232 min read
How the FTSE 250’s C-Suite Directors and Executives use social media
For large businesses, C-Suite, Executives
and Directors must communicate directly with stakeholders, publically.
Dec 7, 20213 min read
How did brands showcase their ESG credentials on social media during COP26?
Brands are mindful that they need to showcase their green/responsible credentials to increasingly ecologically and socially conscious fans
May 18, 20213 min read
How will Apple’s IOS 14 update impact facebook advertising?
You might have heard recent news stories floating around regarding Apple’s iOS 14 and how it’ll impact advertising on Facebook.
May 4, 20213 min read
Research: ESG and Social Media amongst FTSE 100 brands
scoring well on ESG does NOT, by itself, lead to positive social sentiment. It is not (at least yet) the main driver of social reputation
Apr 6, 20212 min read
CEO and executive comms on social media - new research gives best practice examples for leading in public
Our new research on FTSE 100 C-suite / CEO use of social media showed some notable strong performers, with key areas driving success.
Feb 9, 20211 min read
Habits: An Update
Habits. Tough to break, even harder to form. Yet they underpin much of our behaviours. Last year we analysed which habits were being...
Dec 8, 20203 min read
Do we control the algorithm or does it control us?
Instagram’s algorithm: why do I see what I see on Instagram? Algorithms have become as much a part of our lives as our daily Gin O’Clock...
Nov 24, 20202 min read
B2B Technology – what’s changed in 2020?
What a difference a year makes. And when that year’s 2020, the difference is even greater… How has this affected B2B technology topics?...
Oct 5, 20202 min read
What can marketers learn from lockdown V1?
“Now is the winter of our discontent…” The late Fifteenth century had many troubles, and Richard III’s reign certainly didn’t end in...
Jun 19, 20202 min read
How brands can take advantage of a new Google ad feature – Google Shopping
Dan is going to tell you everything you need to know. Let’s create a scenario. It’s 2021 and you’re planning a trip to Ibiza (why...
Mar 17, 20204 min read
How to work from home – you’re going to need these tips to WFH.
Get up at a normal time. If you’re logging on at 9am don’t get up at 8:50am – trust me, that extra bit of sleep is now worth it.
OneFifty Consultancy's social media and digital marketing blog, insights and news
Social media, influencer insights and digital marketing news and opinions.
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