The Rooftop Film Club believe that ‘great films deserve great locations’, and they certainly lived up to their promise of providing an...

When Alex and Katie offered the OneFifty team the opportunity to “live the trend”, by going to an outdoor cinema this month, we were all...

We’re continuing to live our social trends each month, with veganism, cycling, gin, health reset, gardening and marble being those we’ve...

For those of you that don’t know, we at OneFifty have identified a different trend each month from veganism to gin (we like to keep...

So far, we’ve used social data to identify (and live) veganism, cycling, gin, health reset and gardening as consumer trends. This month...

This week we see the start of the annual Chelsea Flower Show. The most prestigious gardening show of the year in the UK and the premier...

This month we’re exploring the growing interest in gardening, and as such, I thought I’d share my personal experience. The story of my...

As part of this month’s trend Matt and Olivia decided to cook up a storm with ingredients which were the latest food trends. Here’s how...

We’re spending 2017 living a different consumer trend, identified using social data. You can check Jan, Feb, March and April, but May...

This month the social trend we’re living is health reset. Food is a key element to the Easter period and that post-chocolate indulgence...

In our last blog post we learned about ingredients that are driving the health reset conversation. We also learned that there is a...

As part of our year living social trends, this month we are living the health reset. Food is the key element of this April/Easter, so...

We believe in the power of social data to reveal people’s  behaviours, and well, in our own research. So, we’re putting our money where...

Over the last year we interviewed a range of inspiring people, shaping the way brands, creators and customers interact through social media.

Appropriately enough in 2017’s Brexit Britain, the popularity of the iconically British Gin and Tonic owes it’s origins to the imposition...

It’s been a year since I joined OneFifty as a data analyst and social researcher. As a Bavarian, living in London, analysing...

Some of the team are spending January living life as a vegan, and we’ve been catching up with some of the leading vegan social media...

This is the first month of our year living social trends and we’re going vegan for January. By ‘we’ – specifically Alex  and Olivia. We...

Every month, we’re going to live a consumer trend, which we’ve identified via social data analysis.

Quantifying what works, what doesn’t, and what just hurt, isn’t something one does just when it comes to social content and engagement.